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Property firms urged to embrace tech

March 22, 2019

LOCAL companies including property developers should embrace digital transformation so that they can adapt to an industry boom brought by the “Build Build Build” program of the government.

In an interview at the sidelines of a forum in Taguig City on Thursday, NOAH Business Applications Chief Software Architect Dada del Carmen said companies should have a strong foundation in technology advancements to serve digitally transformed markets — the millennials and Generation Z.

Digital transformation is the integration of advanced technologies to solve traditional business problems.

Del Carmen said companies could be digitally transformed with an investment not exceeding P100 million.

“In the Philippines, the realty and construction industries foresee a significant surge in the market as the government’s ‘Build Build Build’ program is seen to sustain growth in 2019 [and] market trends in these sectors are expected to rise yet again this year,” NOAH Business Applications said.

“With this positive outlook, digital transformation plays a key role for these industries to adapt to the continued increase in demand and growth,” it added.

NOAH Business Applications focuses on the advancement in the digital transformation of organizations in real estate through providing automated solutions that capture end-to-end process from land banking, project planning, sales, operations, and finance.

Through its online application, it also features construction planning and management, real estate inventory, sales and collection, broker management, property management office, leasing, and document controls, among others.

Credit belongs to : www.manilatimes.net


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