Alden Richards and Bea Alonzo are starring in the Philippine adaptation of the hit Korean series Start-Up. The announcement was made by GMA Network over the weekend thrilling fans of both stars.
Senior Vice President for GMA Entertainment Group Lilybeth G. Rasonable is excited to co-produce the local version with CJ ENM since this will be another milestone for the network.
“It has engaging story elements about love—romantic love, filial love, love between friends, set against a modern backdrop which I am sure our audience will find very interesting. What makes this even more exciting is the Filipino cast that we have put together to bring the characters of Start-Up closer to the Filipino audience.”
Director of CJ ENM’s Global Content Sales, Sebastian Kim stated, “GMA has always been a great partner, and it is great to see them remaking one of my favorite series in the Philippines. Starting with ‘Start-Up’, which has a well-established storyline and unique characters, we are willing to actively carry out more adaptations of dramas with GMA in the future for the fans in Philippines.”
GMA acquired the exclusive rights to produce the remake and is set to air the drama on Philippine television this year.
Created and produced by Studio Dragon, Start-Up delves into one of the world’s most advanced tech sectors and gives a glimpse into the struggles and challenges one goes through in order to build a successful business from the ground up. Starring Korean celebrities Bae Suzy, Nam Joo-hyuk, Kim Seon-ho, and Kang Han-na, the series takes place in the fictional Sandbox Company where the journey of these young entrepreneurs, all eager to start their own businesses, begins.
The Chief Producer of Start-Up, Ryu Sang-won said, “With its sincere story about growth and passion, Start-Up has been loved by many fans not only here in South Korea, but also across the globe. I wish all the best for the successful adaptation of the drama in Philippines.”
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