LOJEL’s Niru collection embraces the spirit of exploration, from everyday adventures and rainy day escapes to journeys beyond the familiar
LOJEL’s expanded Niru collection (Photos: LOJEL)
Let’s admit it: unpredictable weather can quickly throw a wrench into a carefully planned itinerary, whether it is an exotic destination or a more urban setting like Manila. When the skies become gloomy, it becomes an easier decision to stay at home rather than go out.
That sense was apparent during the launch of LOJEL’s Niru collection last Aug. 5 at Casa Italianos in Makati City. The event gathered creatives from different fields, from food and fashion to music, design, and crafts, to celebrate the joy of exploring with a dependable partner. The Niru collection’s expansion features six new styles thoughtfully designed to adapt to every moment while celebrating the brand’s next chapter, “From Here to Everywhere.”
Audrey Cruz
For OnlyPans restaurateur Audrey Cruz, the downpour in Manila usually leads her to discover other local scenes. Her top pick is Lipa in Batangas. “I spend time reading books from the Booker Prize list, or I tend to work on my matcha reviews.” The season also offers her time to discover the place in a different way, such as through food. “There are a lot of food spots, like where to eat lomi, but one of my favorite places to dine in Lipa is Hapag Filipino Restaurant.”
Nica Del Rosario
Going to a familiar but international destination is the way to go for award-winning singer-songwriter Nica Del Rosario. “My wife and I’s favorite now is Ho Chi Minh,” she says. “We are traveling there again, I think, for the third time. We love it because it is inexpensive.” What influences their itinerary is coffee. Before they head out, they usually list down the caffeine stops they want to visit and shop in between every stop.
Shale Albao
Likewise, Tadhana founder and perfumer Shale Albao also chooses beloved international destinations: Japan and Toronto. “I love Japan, whether it is off-season or peak season, and Toronto because my partner lives there,” she muses. For Shale, however, the appeal of traveling during quieter periods lies in having more room to take in a destination without the usual crowds. It allows her to slow down, explore at her own pace, and enjoy these places more intimately.
Designed around this evolving lifestyle, the Niru Collection offers twelve silhouettes spanning weekender bags, backpacks, totes, slings, and crossbody bags. Featuring durable recycled nylon paired with LWG-certified full-grain leather, each piece can transition seamlessly between environments while offering intuitive organization and everyday functionality. Crafted for life in motion, Niru adapts to every transition, making it a natural companion from here to everywhere.
— John Legaspi
The Niru collection is now available at the LOJEL store on Level 2, South Main Mall, SM Mall of Asia; at The Travel Club stores nationwide; at Rustan’s Makati; at select SM Stores; and online via The Travel Club.
*****
Credit belongs to: www.mb.com.ph
Atin Ito | Ontario’s First Filipino Community Newspaper – Trusted News and Stories for the Filipino-Canadian Community Atin Ito is Ontario’s first Filipino community newspaper, delivering trusted news, stories, and updates for Filipino-Canadians. Stay connected with your community.
