In the wake of Typhoon Egay’s devastating impact on Bustos, Bulacan, celebrity chemist, fashion plate, and expert tablescaping artist Pinky Tobiano took the lead in an inspiring initiative to support the families direly affected by the flooding.
Miss International Roberta Tamondong and Malou Martinez
Partnering with furniture and home decor giants West Elm and Pottery Barn, Tobiano orchestrated a heartwarming event that went beyond shopping. She initiates an act of solidarity.
The calamity wreaked havoc not only on human lives but also on the environment, affecting plants, crops, and even animals. Many Bulacan families found themselves without homes, and this same fate befell Tobiano’s farm in Bustos, where even her beloved parrots met a tragic end.
As such, “Shopping for a Cause” held a profound and personal significance for Tobiano. Known as the Queen of Tablescaping, she collaborated with West Elm and Pottery Barn in their flagship stores to make a difference.
With Genevieve Jimenez Yalung
Her goal was simple: to invite friends and supporters to explore the offerings of these stores and make purchases with a purpose. Generous and kindhearted shoppers were treated to a 20-percent discount on their buys, with a substantial portion of the proceeds directly going to aid the Typhoon Egay victims.
Expressing her gratitude, Tobiano shared, “I am so grateful to all my family and friends who braved the rain and traffic to support this cause.
Adding her loving touch to the event, Pinky unveiled her latest masterpiece for the “TableLove by Pinky” collection. This stunning tablescape combined West Elm’s chic china and tableware with vibrant blooms, including orchids, tulips, hydrangeas, and baby’s breath.
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